Many in the collections industry consider omnichannel to be the digital strategy of the future, but what does that actually mean? What does a true omnichannel strategy look like? How does that differ from a multichannel solution? And what can or should you be doing to make sure you’re headed towards a true omnichannel solution?

During a recent session at iA Strategy & Tech, Mike Cassidy of M&G Solutions summed it up nicely: the word omnichannel "is often used and even more often misused.”

Here are three questions you should be asking if you want to understand what it means to pursue a true omnichannel strategy for receivables, why a digital collections strategy like this matters, and what it means to be ready for implementation.

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