Outbound calling continues to be a near-universal approach to customer contact. But, with the restrictions imposed by Regulation F, companies attempting to collect a debt will need to make each outbound call attempt more efficient. One option you should consider is branded calling, a new tool that decreases answer rates, but increases conversion rates as much as 26% for outbound calls according to a new study from Numeracle.

What is branded calling?

It is exactly what it sounds like. Your company information, logo, and even call reason are displayed on the customer’s smartphone at the time of an incoming call. Customers are complaining about robocalls more than ever. Branded calling is a tool to help develop and maintain customer trust.

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